EMAIL MARKETING

Massively increase your reach and communication using the most effective form of marketing for small to medium sized companies.
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FACT
90 percent of adults like to receive promotional emails from companies they do business with.

FACT
Email marketing delivers the best return on investment of any marketing channel.

Email marketing is one of the most cost-effective ways to reach your customers where they visit most frequently – their inbox. Email is used at nearly every level of customer communication be it for product marketing, a simple subscription confirmation, or a personalised birthday message and with the average email address estimated to be worth £84.50, this is a marketing channel not to be ignored.

HOW WE CAN HELP

STRATEGY DEVELOPMENT

Whether you’re starting from scratch or have existing campaigns in place, we will analyse your target audience and design a strategy around their specific requirements to maximise your ROI.
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TEMPLATE DESIGN

Our custom templates will be designed to closely reflect your existing brand. We use the industry standard systems ensuring emails are fully compatible across any design and on any platform.

DATABASE SEGMENTATION

No two buyers are the same. To help provide more revelant content to your email database, we will craft targeted campaigns that email improve reputation and open rates to help achieve better results.

CRM INTEGRATION

To drive better sales results, we can create automated routines that will give you a better insight into customer behaviour and interests by linking your email campaigns to CRM.

DON’T JUST TAKE OUR WORD FOR IT

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AMERICA FIRST COAST TRAVEL

“The team at Herringbone have done a brilliant job of revamping our newsletter and website resulting in more than 300% increase in customer engagement rates by contextualising content.”

Dr Frank Levene – Owner & Managing Director

Meon Valley Travel Email Desktop
America First Coast Travel Email Marketing
Ignite Dating Email
Meon Valley Travel Email
Ignite Dating Email

WHAT DOES IT COST?

Your monthly Email Marketing budget depends on several key factors; database size, level of custom branding, automation, audience insights and segmentation.

With many Email Marketing platforms available like MailChimp or Campaign Monitor and considering you may already have a platform in place, we’re giving you the following indicators merely for budgetary purposes.

BASIC

£10/month*
  • Includes:
  • Up to 50,000 contacts
  • Custom branding
  • A/B testing
  • Basic automation

STANDARD

£15/month*
  • Includes:
  • Up to 100,000 contacts
  • Custom branding
  • A/B testing
  • Advanced automation
  • Unlimited inbox previews
  • Time zone sending
  • Unlimited spam testing

PREMIUM

£139/month*
  • Includes:
  • Unlimited contacts & emails
  • Custom branding
  • A/B testing
  • Advanced automation
  • Unlimited inbox previews
  • Time zone sending
  • Unlimited spam testing
  • Pre-built engagement segments
  • Send-time optimization
  • Advanced link tracking
  • Email building section locking

*Monthly subscription cost only. Excludes any setup or consultancy fees. Contact us to discuss your requirements. Price subject to exchange rate fluctuations.

HAVE IT YOUR WAY

Our approach to marketing is fully flexible and designed to fit around your business requirements. Our iterative approach is based on measuring the success of high value projects and shaping any subsequent work based on success or failures.

GET IN TOUCH

If you’re looking to adopt or improve your Email Marketing, we’d love a chat about how we can help. Call or WhatsApp us on 07585 447509 for your free consultation or complete the form below.